@article{oai:tokoha-u.repo.nii.ac.jp:00001459, author = {竹安, 数博 and TAKEYASU, Kazuhiro and 竹安, 数博 and TAKEYASU, Kazuhiro}, issue = {1・2}, journal = {常葉大学経営学部紀要, BULLETIN OF FACULTY OF BUSINESS ADMINISTRATION TOKOHA UNIVERSITY}, month = {Feb}, pages = {17--27}, title = {BRAND SELECTION AND ITS MATRIX STRUCTURE - Expansion to the Higher Order Lag -}, volume = {5}, year = {2018}, yomi = {タケヤス, カズヒロ and タケヤス, カズヒロ} }